The Tobacco Transformation Index™

The Tobacco Transformation Index™ aims to accelerate the reduction of harm caused by tobacco use. The Index ranks the world’s 15 largest tobacco companies on their relative progress toward harm reduction.

2022 Preliminary Index Methodology

The 2022 Preliminary Index Methodology is available. The period for public comment closed June 10, 2022.

Program Update

David Janazzo hosts webinar to provide an update on the Tobacco Transformation Index program and review preliminary Index methodology.

Company performance at country level

Company-country analysis reports tobacco companies performance related to harm reduction in key markets, in the context of nicotine and tobacco regulation.

Webinar: Relative Risk Hierarchy

Dr. Rachel Murkett discusses using the best available evidence to assess the health risks of nicotine products.

Marketing Study

Marketing Study Phase 1: Proposed Marketing Code is available. The period for public comment closed July 15, 2022.

What Is the Tobacco Transformation Index™?

The Index is a tool to accelerate the necessary transformation of the global tobacco industry for the benefit of public health.

By monitoring and critically evaluating tobacco companies’ behavior, including actions that either support or impede tobacco harm reduction, the Index provides objective, transparent information to all stakeholders and incentivizes companies to act more quickly and responsibly than they otherwise would.

David Janazzo introduces the Tobacco Transformation Index.

During the 2021 Global Tobacco and Nicotine Forum (GTNF) in London, key stakeholders discussed the Tobacco Transformation Index and its potential to become a valuable tool for investors and the implications for environmental, social, and governance (ESG) investing.

Erik Bloomquist, Pieter Vorster, and Rupert Wilson discuss considerations of the Index as a tool for investors.

Jonathan Fell discusses the implications of ESG investing for industry transformation.

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