The Index will continue to evolve, adapting to stakeholders’ needs and the changing landscape of tobacco and tobacco cessation. The platform will be kept up to date with articles published in response to industry announcements and actions by analyzing the potential impact of the new information on company index performance.
Integrate company and country datasets to create more accurate comparison of companies’ performance in individual markets related to the nicotine and tobacco regulatory context and other factors.
Understand the tactics being employed by each company in priority countries, with regard to their policies and actions, to analyze discrepancies between company marketing commitment and actual behavior, particularly
for youth.
Update and analysis of the nicotine ecosystem by leveraging country fact sheet data and current reports developed by the Foundation for a Smoke-Free World.
Develop working papers leading toward theories of change for state-owned and privately-held tobacco enterprises.
Update country level data to support stakeholder analysis by highlighting regulatory, socioeconomic, and competitive conditions of 36 countries within which the world's 15 largest tobacco companies operate.
Identify and research selected companies outside the 15 currently covered by the Index.
The patent landscape of heated tobacco, nicotine vapor and smokeless tobacco technologies for 2010 through 2020 – linking R&D to reduced risk.
Multiple stakeholder dialogue sessions are planned to gather feedback from investors, research partners, public health and other interested parties.
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