Djarum PT

Indonesia

OWNERSHIP

Privately Held

RANK

(out of 15)

FINAL SCORE

0.26

(out of 5)

Operating Environment

Djarum PT (Djarum) operates in three of the four Index Regions, and in six of the 36 Index Countries (Brazil, Indonesia, Poland, Turkey, Ukraine, USA). 96% of Djarum’s total Volume Sales are in Indonesia.

Djarum operates across HMICs (four Index Countries) and LMICs (two Index Countries).

Djarum’s product portfolio consists of cigarettes, cigarillos and cigars.

Publicly Stated Position on Tobacco Harm Reduction

No publicly stated position found on tobacco harm reduction as defined by this Index.

Change Since 2020 Index

Djarum’s cigarette Volume Sales increased in 2019-2021 (CAGR: +1.2%).

Category Scores

Strategy & Management

Djarum does not publicly acknowledge its role in, nor make a formal commitment to reducing, tobacco-related death and disease.

Djarum does not set any objectives related to tobacco harm reduction.

Product Sales

Djarum has the 12th-highest Volume Sales of HRPs (2021: 41.6 billion stick equivalents).

With 100% of its total volumes coming from HRPs, Djarum has the lowest score for Ratio of Volume Sales (RRPs versus HRPs).

Capital Allocation & Expenditure

Djarum does not allocate any of its R&D Expenditure toward RRPs, putting the company in last place for this indicator.

Djarum does not allocate any of its Capital Expenditure toward RRPs, putting the company in last place for this indicator.

Product Offer

Djarum offers HRPs (cigarettes, cigarillos and cigars) in six Index Countries, and currently does not sell any RRPs.

In terms of product categories, Djarum has three HRPs and no RRPs in its portfolio.

Marketing Policy & Compliance

Djarum does not publicly disclose a Youth Access Prevention Policy.

Lobbying & Advocacy

Djarum does not disclose its policy positions related to tobacco harm reduction.

Djarum does not disclose specific lobbying activities and memberships.

Net Value Sales

In 2021

High-Risk Products

100.0%

Reduced-Risk Products

0.0%

Products Offered

In 2021

High-Risk Products

Reduced-Risk Products

Capital Allocation & Expenditure

In 2021

High-Risk Products

100.0%

Reduced-Risk Products

0.0%

ppts = Difference in percentage between 2021 and 2019