Stakeholder Engagement

Stakeholder engagement is essential for establishing a robust, credible, and effective Index.

Active engagement with stakeholders is critical to the achievement of our objective – the acceleration of tobacco industry transformation for the benefit of public health.
To this end, we seek and apply insights and feedback from divergent perspectives toward the evolutionary development of the Index through:

  • broad listening sessions, which provide valuable input to the design process
  • focused dialogue with specific stakeholder groups, including investors and researchers

The 2020 Stakeholder Consultation Report describes our initial, 2019, global consultations with a wide range of stakeholders supporting the development of the 2020 Index.

Post publication review of the first edition of the Index, released in September of 2020, evaluates the Index’s strengths and weaknesses and explores threats and opportunities, so the second edition is further enhanced. 

The 2022 Stakeholder Consultation Report provides an overview of Index stakeholder engagement conducted during the period 2021-2022, which culminated with the release of the 2022 Index. 

We define our stakeholder population broadly. We welcome public health, investors, researchers, companies, and others with an interest in positive health impacts, to participate.

Index information and insight are openly available, and we strive to include all relevant views in Index development.

We recognize that our stakeholders also include entities and individuals who do not agree with our objective of accelerating tobacco industry transformation for the benefit of public health. We acknowledge that differing opinions exist relating to the validity of the science and to the roles of industry and consumers in this transformation.

We hope all stakeholders find Index research and reporting helpful, and we remain open to constructive dialogue regarding our objectives, approach, and results.

Stakeholder Consultation Report

March 2020

Post Publication Review Summary

December 2020

Stakeholder Consultation Report

October 2022

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